Magnum (brand)


Magnum - Unilever brand ice cream sold by Heartbrand (excluding Greece and Romania, where it is known under the name Magic). In Algida, in the Netherlands - Ola, in Germany - Langnese, in England - Wall's.

The original Magnum ice cream of 1990 was covered with white or black chocolate, weighing 86 grams and having 120 ml of volume.

From 1992 to 1997, a selection of tastes was added, including Magnum Mint, Double Chocolate and Magnum in the corner. In 2002 Magnum entered the frozen yogurt market. Then ice creams with fillings were introduced; caramel, walnut, chocolate and almond. In 2003, Magnum Intense was introduced, and a limited edition of 7 main sins where ice cream flavors were named as the Seven Deadly Sins. Following Sins was another limited edition of 2005, where each taste was named as one of the senses: Magnum Aroma, Magnum Touch, Magnum Sound, Magnum Taste and Magnum Vision. (Vision).

In 2014 Magnum ice cream celebrated 25 years. On this occasion was introduced a new taste called Magnum Silver in milk chocolate, covered with silver glaze, which contained alcohol Marc De Champagne. In 2015, the Magnum Kiss line was launched with the flavors of Crème Brûlée and Tiramisu.

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